There are 70 million Deaf people in the world, and only 2% have encountered Jesus in a language and format they clearly understand — their own unique sign language. Their lives are rooted in a distinct culture, sense of identity, and language, with more than 380 known sign languages in use. Yet, the only complete Bible in sign language is the American Sign Language Version. This means millions of Deaf people around the world are without God’s Word. Sign language is a visual l

By Rejoice Moses Children are a key indicator of a community’s growth and future. As a Christian community, children from an early age must not be left out when it comes to knowing and interacting with the Word of God. Yet, many children are growing up without access to engaging, Bible-based content in the languages they understand best. It is not that Bible content does not exist, but very little is intentionally created with children in mind. While the message of Scripture

by Margaret Doll Harnessing Multi-Modal Media for Optimal Impact Implementing a multi-modal approach through audio, video, and digital media is revolutionary for translation and communication projects, particularly when engaging oral-preference communities. Grounded in Relevance Theory, utilizing audio-visual tools early in a project helps expand the target audience's "cognitive environment" by providing immediate cultural, geographical, and historical context that text alone

Last year, I suggested some basic branding principles for use in promoting your project or product. You can revisit that discussion on creating a clear name, an eye-catching logo, a meaningful tagline, and a lively color scheme by clicking this link. Now, let’s keep thinking and planning to make your brand identity more credible using more advanced techniques. Branding is an ongoing, iterative process. It is what distinguishes you from others, getting you noticed with your un