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Media Strategies
4 Decision Makers
Course Description
*** REQUIRED FOR NEW IMS STAFF ***
This online course will equip program leaders,
specialists and coordinators involved in media planning and
implementation with an in-depth understanding of the factors that shape media strategies in a given context. Participants will be guided through a self-study process in which their particular
context will serve as a case study for analysis and learning. You
can take this course alone or as a team, and complete it at the
pace that suits you best. At different intervals, after completing
the next steps in the course, participants will be invited to a time
of sharing and discussion with expert advisors.

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